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Should your business use Social Media?

Posted August 18th, 2011 by admin

Many businesses are starting to use social media, and in particular Facebook, as another tool to build relationships and reach a wider circle of potential customers. It is also worth considering that a Social Networking presence now contributes to your search engine ranking – Bing and Google have both confirmed Facebook and Twitter are taken into account.

For some of us, social networking is fun and we find it easy keep an up to date presence but for others it is a mystery that they have neither the time nor the inclination to take further.

It is important that each business assess whether or not they need a social media presence – not all businesses will benefit from this. However, Facebook business pages are a great way to promote special deals or for your clients to place feedback (or even photos) of your business. Facebook Welcome and Special Promotion/Competition pages can give your Facebook presence extra personality and information.

We have created our own Welcome landing page (click here to view) and for a Specials page (click here to view). These additional pages can be themed to match your branding and colours and have additional functionality (such as the rotating images on the Welcome page)

Here at @ web one we can help you:

• Analyse the options available and consider what benefits they offer your business.
• Develop a social networking strategy which considers such questions as “What is the primary goal of my social networking strategy” and “Whose attention do I want to attract?”.
• Plan the management of your page(s) – who’s going to update it, how often and with what.
• Manage the initial stage of launching your social presence
• Create personalised specials and landing pages

Contact us here at @ web one to discuss your social networking requirements or phone to arrange a time to come in. Phone  03 546 9833 or free on 0800 932 663 (0800 WEB ONE)