A report yesterday from the Interactive Advertising Bureau in New Zealand talks about online advertising increasing significantly in New Zealand. They say that their latest survey indicates that interactive/online advertising is likely to exceed $120 million year ending 2007.
Back on the 25 October we warned our clients about the results of testing we had done that resulted in email not being delivered to those who choose to use xtra’s email as their primary email contact address.
With various computers and a server that stores our working data, we @ web one spent some time investigating an online – off site back up solution. We found a supplier that suits us, and probably most of our clients. At the risk (what risk) of recommending our choice of an on-line – off site [...]
An interesting article came across our screen recently. According to an IAB New Zealand and Pricewaterhouse Coopers study (we could not find anything on their sites about such a study), New Zealand marketers are putting most of their advertising dollars into classified and display advertising.
Canadian publisher and philanthropist Louise MacBain, has launched a new social networking site for artists, underlining the growing influence of the Internet in showcasing and selling art.
Business innovation will be increasingly driven by collaboration with external partners and customers, exploiting Web 2.0 technology Gartner analysts have predicted.
Surprise, surprise. The Consumers’ Institute yesterday announced that Xtra was the least popular internet service provider for the third year in a row.
When you visit many websites, particularly large overseas websites (and to some extent even NZ websites) information about your visits are being recorded for advertising purposes. Dont worry too much, it is not personal information they are gathering (unlike using your one card at woolworths for example), it is more about identifying the surfing habits [...]