For the past few days I have been in Christchurch. One major reason was to visit the Small Business Expo held in the excellent Christchurch Convention Centre venue. The other reason of course was to catch up with our Christchurch clients. Whilst in Christchurch we stayed at Azena Motels, who is of course one of [...]
Public servants need to follow certain rules when interacting on the web, says blog Public servants have been warned to watch their online behaviour after a new Wikipedia tool exposed illicit editing by overseas government agencies. Jason Ryan, on the Network of Public Sector Communicators blog, is advising other public sector communications staff that editing [...]
The anti-spam law that makes it illegal to send any unsolicited commercial e-mails comes into effect on Wednesday next week but Keith Norris, executive director of the Marketing Association, says most businesses have no need to panic. More…..
Account confirmation spam has grown in volume from 18% to 35% last week Account confirmation spam is the latest spammer trick, asking recipients to confirm their account information with a bogus organisation by logging into a website that is infected with the Storm Trojan malware. This latest technique is catching on: Account confirmation spam has [...]
The below was spotted in The Nelson Mail on Saturday 25th August. The seminar is being held by The Department of Internal Affairs.
1. Title No surprise here, page title, I just can not stress how important your page title is! Make your title descriptive and to the point. Make sure it contains the exact key terms you are targeting. The position of your title tag could be important to, so make sure in your code, it is [...]
Forget the 20-something man playing online fantasy football and selling motorbike parts on eBay. The internet has a new user.
Previous campaigns have lasted for weeks at a time, but the latest Storm-related generations of spam are changing more quickly than ever. More…..
Free webcast: With more than three fifths of online travel shoppers using search engines as their starting point, successful search marketing is critical to anyone involved in the travel business today.
Often the question is asked "Do PPC listings affect your organic rankings?" or "Will Google apply bonus points to your organic rankings if you spend money on their paid listings?" The simple answer is no. More…..